Adapting to the AI Web – Preparing for Agent-Driven Search

Search has always been evolving, but the next leap is bigger than most businesses realise. We’re moving from search engines to answer engines (like Google AI Overviews and Perplexity). And now, we’re heading into the age of AI agents, digital assistants that don’t just answer your queries but take action on your behalf. For B2B […]

Optimising for AI Search – GEO & AEO explained

Generative Engine Optimisation (GEO) and AEO are the future of SEO

Search is no longer just about showing up. It’s about showing up in the right way. As AI-powered search tools like Google AI Overviews, Perplexity, and ChatGPT Search rewrite how people discover information, businesses need to rethink their SEO strategies. Ranking #1 is no longer enough. If your content isn’t optimised for AI, you may […]

The rise of AI Search Tools – What it means for your business

Search is shifting under our feet. We’ve already moved from “10 blue links” on a results page, to featured snippets, knowledge panels, and voice answers. Now, a new wave of AI-powered search tools is transforming how people find information online. For businesses, this shift is as big as the launch of Google itself. If you […]

Why AI adoption for SMEs goes beyond automation

AI Adoption

AI adoption meets the next big leap for SMEs The digital landscape for small to medium enterprises (SMEs) is transforming at an unprecedented rate. From automated marketing to streamlined operations, AI adoption has swiftly transitioned from futuristic buzzword to essential business tool. But here’s the catch: merely adopting isolated AI solutions won’t set you apart […]